Honest Pricing and Fair Trade-In Values for Your Saab Purchase
There are some dealers or people who sell cars or other goods who play a numbers game with the prices they advertise or display. Many sellers inflate the price of their used cars so that when they are asked to take a car in trade they can give a higher price for the trade-in because it is only on paper. An example goes like this: The dealer's used car is actually worth $8000. The dealer prices it at $10,000. When someone wants to trade a car in or negotiate a price, there is already $2000 more than the dealer needs for the car so the offer for the trade-in is in reality bringing $2000 less than the owner is told. If that trade-in was really worth $1000 and the dealer told him that he was going to get $3000, he was actually only getting the $1000 that the trade-in is really worth. On the other hand, if the dealer gave $2000 for the trade-in, the reality is that he was giving nothing for it because he had overpriced his car by $2000 to start with.
On the other hand, some dealers are pricing cars at a lower price than they are currently worth. Their expectation is that this lower price will lure you to their showroom and they will in turn, sell you products that will make up for the lower price. These products might include in-house financing (higher APR than you actually qualify for), extended service contracts (poor coverage, high deductible, overpriced contracts), detailing features (paint detailing, waxing, etc.), and insurance products (disability, gap, etc. that are overpriced). A quality car should come with many of these features included in the price or you are not comparing apples to apples! Don't be fooled by the advertised price until you know what it really means. Value is not always evident without asking the appropriate questions.
Honest pricing means that the car is priced at what it is really worth. No inflated prices! When a trade-in is appraised, it is done with honest numbers not inflated to make the owner think he is getting "this great deal." Everyone needs to be honest about the value of what they are buying or trading. The value should be in real dollars not some made up feel good or bad numbers. Trades are "worth what they are worth" to a dealer. He has become a buyer. He must not give more than he thinks he can get back from the car with a reasonable profit. Do not be blind to the condition of the car you are trading in. The dealer, as a buyer, is not easily fooled. Be honest! Trust builds trust which business relationships can be built upon. We use NADA and Kelly Blue Book auto value guide books. Want to have an idea what your trade is worth? Go to www.kbb.com (Kelly Blue Book web-site) and follow the steps to evaluate your car. It is a good tool that we use as a starting point with trade- ins of all brands.
"No Haggle" means we have done all the service work that we believe a particular car is entitled, added warranty and usually a service contract. This price is what we must have to make a reasonable profit on this particular car with all the benefits we have built in. This price is an honest number!